Competitive intelligence means gathering information about our product categories, which is necessary to protect our market position. That said, we must seek out and receive this information only in a legal, ethical and respectful way.
Our Community
Competitive Information
What is competitive information?
What should I do?
Gather competitive intelligence legally and ethically. Use information about our competitors only if it is publicly available, such as a public-facing website, government sources and the like.
Do not try to use confidential information for intelligence gathering. If a coworker, customer or business partner has confidential information, do not encourage them to disclose it. Keep this in mind when talking to Coty employees about their former employers.
Protect information we receive from others. We must also safeguard the information we get from our business partners, suppliers and consumers from those who may seek to use it improperly for competitive intelligence.
Q&A
A: If you ever become aware of confidential information about another company that may have been disclosed by mistake, do not look at it and seek guidance from the local Compliance Officer or Legal Department.